Because We All Care campaign: stakeholder toolkit

Page last updated: 21 March 2024

Focus on people who have a learning disability and autistic people

We want more people with a learning disability and autistic people to share care experiences with us. You can use the materials in this toolkit to help you support our campaign. 


Why it’s important to give feedback

People with a learning disability and autistic people are more likely to experience poorer care and face inequalities, despite needing to use health services regularly. Their needs are not always met by the system, leaving people and their loved ones feeling diminished or ignored. 

How long does the campaign run?

Our 4-week focus starts on 11 April 2023. The campaign is a partnership between CQC and Healthwatch. Other partners supporting the campaign include Mencap, Disability Rights UK and the National Autistic Society.

How can you get involved?

You can support the campaign in the following ways:

  • sharing our ambassadors' stories, you could also share your own
  • sharing campaign messaging and assets on social media
  • retweeting or resharing content from CQC and other partners social channels
  • contributing case study stories
  • supporting the campaign on your website (for example campaign landing page or blogs)
  • use campaign materials to develop your own content and to collect feedback about care for your organisation
  • highlighting the campaign in other communications (for example newsletters)

Would you like to share your story?

If you've got a story about how feedback has helped bring about a positive outcome for a patient, we'd love you to share it. Use #BecauseWeAllCare to tag in our campaign.

Example social media posts  

You can use these sample posts to support the campaign - or create your own.

Posts for providers of health and social care services




Posts for non-service providers




About Because We All Care 

Jointly developed by the Care Quality Commission (CQC) and Healthwatch England, it has been running since July 2020. 

The campaign has already resulted in over 90,000 people sharing their experiences. Information which has helped inform how CQC regulates services, as well as the recommendations Healthwatch has made at a national and local level to professionals about service improvements.

Thank you for your support.